Internet Marketing
Case Study – Toronto Music Retail
Ourfaves listing, with photographs and review
Paradise Bound Music is a retailer of records and CDs in Kensington Market, Toronto. We built a website, and accompanied that with a blog and a MySpace page. Our accomplishment wasn’t just creating some cool graphics—we maximized the potential of Google Search and Directory to increase traffic to the newly established site. Initially a search for “paradise bound” would yield millions of pages. It still does. But now, the store ranks at the top.
We leveraged the power of blogging, social networking and smart external linking to increase the shop’s reach. Try the search yourself. Contact us if you’d like to get busy and build a blog, revamp your site or start from scratch and work on your logos and identity. We’ll have you up and running in no time.
Paradise Bound is also found in Google Maps / Business Directory. Locally, BlogTO, a rising star in Toronto media, gave the shop a rave review, complimenting the shop on both service/election and the multi-faceted web presence. Ourfaves and Yelp are two of the social networking style directories that have helped Paradise Bound reach more customers, near and far (see image above left).
